What in the world is Search Engine Optimization??

So you've heard you *need* SEO - but what does that even mean?

Let's break it down piece by piece together.

Intro to SEO

Search Engine Optimization - or SEO - is the process of implementing backend code onto your website to increase your ranking in search consoles.

The top search engine consoles are Google, Yahoo, and Bing (respectively).

When a new website is created there is code that must be added in order for your site to "talk" to the major search engines.

If this code is not added - users may have extreme difficulty in even finding your site online.

Implementing SEO is not a one and done task though, the initial implementation of SEO onto your site will ensure your site is speaking to the search engines - but not that you will show up on the first - or first few - pages.

Unlike other popular marketing channels, SEO does not work instantly. U

Most professionals expect to see results in as low as 2 months, but SEO can take as much as 12 months to work.

While every company's SEO strategy differs, most businesses can expect to see considerable results in 6 to 12 months of ongoing SEO work. While every company's SEO strategy differs, most businesses can expect to see considerable results in 6 to 12 months of ongoing SEO work.

SEO on Social Media??

We just told you that SEO is implemented on the back end of your website - so if you don't have a website you cannot purchase SEO services.

That being said - any online platform that has a Search Bar also has the opportunity to implement SEO.

Think . . . Etsy, Amazon, Facebook, Instagram, TikTok, etc.

You don't just want your brand to show up #1 on Google - you want to show up #1 everywhere, right?

With our Social Media Marketing services at The Social Boutique - Marketing Agency we implement SEO into each and every post.

It may seem like we are just "posting content" for you - but it's actually a science and very intense strategy that we implement behind the scenes.

Notice that we've included your location and contact information in each and every post? There's a reason for that. ;)

Are your social media channels linked to your website? Then Google is already crawling each and every post you've ever made.

If your content is high quality and SEO targeted - it will assist in boosting your SEO ranking on Google and search platforms as well. If your content is high quality and SEO targeted - it will assist in boosting your SEO ranking on Google and search platforms as well.

Major Takeaways

SEO takes time. You must have patience - this is a long term marketing initiative. It is also not a cheap marketing strategy.

SEO can be - and should be - implemented into your website and social media channels.

Quality level of the content you are posting to your social media channels directly affects your SEO on your website as well. Quality level of the content you are posting to your social media channels directly affects your SEO on your website as well.

Interested in learning more on how SEO can benefit your business?

We are here to assist! We are here to assist!

For more information or to sign up for digital marketing services, contact us today.