March 2024 Digital Marketing Trends and Updates

TikTok in the Senate? Meta Blackout? What’s new this month in the world of digital marketing. Let’s dive in!

Instagram
Instagram is testing a ‘Spins’ option for Reels, which would allow people to swap out text or audio in your Reel and for every spin added, you will reach their audience
Instagram is reportedly testing being able to attach files to your Instagram DMs
Are Instagram Reels performing higher than TikToks? Research shows YES.

TikTok

TikTok made news today as a bill entered the Senate aimed at shutting this platform down for United States Users.
Why? TikTok is a major cybersecurity threat as it’s developers are based in China, and has been accused of Data Harvesting.
Many brands and influencers alike have seen great success by implementing TikTok into their digital marketing strategy, so we’re having mixed feelings here.
What do you think about the great TikTok debate?

Facebook

Did you survive the Great Meta Blackout of 2024?
This worldwide glitch had a lot of users in a tizzy with a fear of Facebook never returning, luckily, this wasn’t the case.
This blackout really drew attention to the importance of having an active presence outside of social media networks.
Can your business be found on the internet aside from on Facebook or Instagram?
Chat with us to learn how to ensure your business stays online even when social media is offline.

Google

Google Domains and Google Websites are now obsolete! Have you migrated your website to another platform yet?
If not, let’s chat today about a custom Web Design Build for your Business.

Squarespace
Squarespace just added the option to monetize your Blog! You can now add a ‘paywall’ to paid access to your exclusive content on your Squarespace website.
PS. Did you see our update last quarter that Google has migrated all Google Workspaces to Squarespace? This is huge!


That’s all for now - be sure to follow our Facebook Account for updates and tips throughout the year!