Online Booking for Beauty Industry
So you’ve started your beauty business. You have clients but you need an online presence for appointment booking, deposit and payment acceptance, and auto text reminders. Working your business manually has been exhausting, and it’s time to automate your process!
Benefits of an Online System
Having an online booking system allows customers to place their booking at a day and time that is most convenient for them - without blowing up your phone or inbox. Implementing an online booking system allows for clients to book any time of day or night - business hours or not.
Automating this process allows you to spend less time on admin tasks and more time on other important business tasks. Automating this process allows you to spend less time on admin tasks and more time on other important business tasks.
Online Appointment Booking has been proven to increase overall appointment booking especially when combined with digital marketing efforts.
You can also use online appointment booking options to upsell your additional products and services by including add ons. You can also use online appointment booking options to upsell your additional products and services by including add ons.
Set up your Cancellation Policy - which you hopefully have implemented by now - and include a deposit requirement at time of booking. This will not only reduce your number of no-shows; but will also increase your overall sales.
The Social Boutique - Marketing Team has put together a list of online booking tools that you can use for your business to increase bookings, require a deposit and cancellation policy, and send automatic text reminders to clients before bookings:
Schedulicity: Priced at $34.99 a month with an additional 2.5% + 15￠ per transaction, Schedulicity is similar to a Groupon Style site where many businesses list their current specials and service offerings - so you join a network of like minded professionals.
Schedulicity currently has a special to try their unlimited plan of services for free until February (transaction charges will still apply).
Schedulicity also offers text invoicing for client payment options and does not require POS equipment.
Pros: Listed in an online directory of similar services, Unlimited Contacts
Cons: Processing rates, No Website included, Integration of clients into new system
SquareUp: Online Appointment booking, Payment Acceptance, and Auto Text Reminders + free online booking link are all included with no monthly subscription rate and a processing rate of 2.6% + 10¢ per transaction.
Pros: Everything lives in one place
Cons: Processing rates, No Website included, Integration of Clients into new system
SquareSpace: Have your website, appointment booking, payment acceptance, text reminders and email marketing all in one central location. A SquareSpace site is priced at $26/Month with the Appointment Booking Calendar add on priced at $14/Month additional. Transaction rates are covered 100% in the monthly subscription price so transaction fees become a thing of the past with SquareSpace.
SquareSpace currently has a special where you can receive 20% off your annual plan with code DEC20A.
Pros: Everything lives in one place with zero transaction fees
Cons: Two monthly subscription payments for appointment booking software + website, Integration of Clients into new system
AppointFix: AppointFix is a free appointment scheduling software that makes life easier for beauty, fitness, and wellness professionals. AppointFix allows clients to book their appointments with you online, however it currently does not offer payment acceptance inside the software itself. Many users include information on how to secure your appointment via deposit made via Venmo or PayPal and include their link. If they do not receive the payment within 24 hours of appointment booking - the user then deletes the appointment. AppointFix will be introducing payment solutions in the future - but for now this is how users create online booking systems for their business.
Pros: Free, No transaction fees when clients send payments via Venmo, Auto Text Reminders + Text Marketing
Cons: No Website included, No current payment integration
Don’t have the time and energy to dedicate to setting up your own online booking system?
The Social Boutique - Marketing Team can help!
We offer custom website design services that allow integration of booking software.
When you work with The Social Boutique - Marketing Agency to create your beautiful online presence we also include customized marketing tailored to your business such as professional photos of your business and staff on the online booking website, search engine optimized copywriting, and industry best practices to ensure your online site is client worthy.
We also include the zero transaction plan in your online booking software so ongoing fees are a thing of the past!
Pricing for Custom Website Design with Online Booking is as follows:
Mini Site + Online Booking = $3,000 / year
Basic Site + Online Booking = $5,000 / year
Are you ready to invest in your online booking system? Let’s set up a free consultation together to discuss your needs. Are you ready to invest in your online booking system? Let’s set up a free consultation together to discuss your needs.
Trying out one of our suggested platforms? Let us know how you like it! Trying out one of our suggested platforms? Let us know how you like it!
